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Case Study: Defeating Colorado Senate Bill 33 STR Property Tax Bill

Case Study: Defeating Colorado Senate Bill 33 STR Property Tax Bill

by Paris Achen | Aug 19, 2024 | Advocate Engagement, Leadership, STR Advocacy 101

In early 2024, Colorado entered the national spotlight for proposing extreme taxation targeting short-term rentals (STRs). To raise revenue, state lawmakers introduced Senate Bill 33 (SB33) to the Legislature, increasing the property tax on STRs by 400% in one go. The...
2024 Vacation Rental Stats Roundup

2024 Vacation Rental Stats Roundup

by Paris Achen | Aug 13, 2024 | Hosting and Management, Industry News, Research and Case Studies

Vacation rental statistics tell a story about our industry that defies misconceptions. They help us illustrate the short-term rental industry’s dramatic growth and its personalized and community-driven nature. These numbers show that most hosts have only one property,...
Communication Playbook: Guest Messaging for 5-Star Reviews

Communication Playbook: Guest Messaging for 5-Star Reviews

by Paris Achen | Aug 12, 2024 | Guest Communications, Hosting and Management, Marketing

How can you enhance your guests’ experience at your short-term rental and attract more 5-star reviews? The trick often lies in excellent communication. Communication is “the most cost-effective piece to your hospitality operations puzzle that you have ever put into...
Recap: Membership Sales Leader Seminar

Recap: Membership Sales Leader Seminar

by Paris Achen | Jun 19, 2024 | Event Recaps, Leadership Seminars

Building a thriving short-term rental alliance requires more than just launching a website, opening social media accounts, and organizing events. It demands a strategic approach to attracting and retaining paying members. Paid memberships “ensure sustainable funding,...
Kris Leslie-Curtis: A champion for New Mexico Short-Term Rentals

Kris Leslie-Curtis: A champion for New Mexico Short-Term Rentals

by Paris Achen | May 23, 2024 | Humans of Short-Term Rentals

Like many STR alliance leaders, Kris Leslie-Curtis was already deeply involved in multiple endeavors before stepping into the role of president of the Santa Fe STRA, which she inherited from founding president Fran Maier. Kris, who was serving on five HOA boards and...
Recap: Better Stays Together – Southeast Virtual Meetup

Recap: Better Stays Together – Southeast Virtual Meetup

by Paris Achen | Apr 29, 2024 | Event Recaps

During the Better Stays Together Southeast event, Rent Responsibly hosted Expedia Group, Superhog, Touch Stay, Hostaway, Avalara, and Vrbo, part of Expedia Group, for two hours of content on preparing your vacation rental business in the Southeast United States for...
Sue Jones: The Pioneer Behind HR4VR

Sue Jones: The Pioneer Behind HR4VR

by Paris Achen | Apr 19, 2024 | Humans of Short-Term Rentals

When Sue Jones joined the Navy in 1974 at age 17 as an electronic technician, she was one of only 4% women members.  Her goal in joining the armed forces was singularly focused on paying for her college education, thanks to the GI Bill. But her time in the Navy...
The rise of the vacation rental industry’s female CEOs and founders

The rise of the vacation rental industry’s female CEOs and founders

by Paris Achen | Mar 29, 2024 | Humans of Short-Term Rentals

Left to right, Cynthia Huang, CEO of DTravel, Sue Jones, CEO of HR4VR, and Margot Schmorak, CEO of Hostfully 1 in 10 vacation rental CEOs and founders are women Long before Vanessa de Souza Lage founded and became CEO of Sustonica, an environmental certification for...
Margot Schmorak: Vacation rentals’ DEI champion

Margot Schmorak: Vacation rentals’ DEI champion

by Paris Achen | Mar 22, 2024 | Humans of Short-Term Rentals

Image: From right to left, Margot Schmorak, her husband, Ari, and her daughter, Eden, at Disneyland. Born both Chinese and Jewish, Margot Schmorak has often felt caught in a perpetual identity crisis. Growing up in Minnesota, “I felt like an outsider wherever I went,”...
Diane Daniel: Turning vacation rental waste into community treasures

Diane Daniel: Turning vacation rental waste into community treasures

by Paris Achen | Mar 12, 2024 | Humans of Short-Term Rentals

From her career as a travel writer to her dual citizenship in the Netherlands and the United States, Diane Daniel’s path has been one of exploration, both of the world and of her values. Her passion for hospitality and commitment to environmental sustainability shines...
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