All the new things!
Happy Spooky Season! 👻 🎃
Last month was a lot to take in with announcements. So, this update is breaking it down for you.
- Winter RR Summit – Time selection is now open!
- Quarterly partner email content – Due November 1
Winter RR Summit: Farther Together • December 12-13
🗓️ Time slots are now open for your session. First come, first serve. Pick here >>
Hosts and managers will come together virtually to learn about all things community: finding the right partner team, hiring staff and team development, networking with other operators, and getting involved in their local communities.
🗓️ Your speaker, session title, and description are due by October 28. Submit them here >>
You can submit your session details whenever you’re ready! We know the conference season is busy, so we’re opening it up early to get it out of your way.
Content Tips: As always, Summit sessions must be educational and relevant to the event theme, but we also encourage some pizzaz to spark attendees interest! Here are some session topic and title tips we’ve learned from past events and feedback:
- Use keywords that answer the question: What’s in it for me? Such as “sustainable growth,” “revenue,” “direct bookings,” “protect your property,” and “delight guests.”
- Use forward-looking terms and phrases, like “the next evolution of X,” “essentials for X in 2024,” or “forecasts.”
- Ask a thought-provoking question, like “Are you ready for X in 2024?” or “How Many Guests is Too Many?”
- Popular topics not yet on the agenda: marketing, direct bookings, listing optimization
Alternative Format Ideas: Do you have an out-of-the-box idea for your 30-minute session?
We’d love to work with you on a creative session! Maybe you’d like to bring in a client and highlight their case study or pair up with another partner to do a panel. We are all ears! Email or Slack Jenna with your ideas.
*New* Quarterly Partner Email
🗓️ Content due November 1. Details are at the end of this section.
On November 10, we will email our audience our first-of-its-kind Partner Roundup, a dedicated email with all of our partners as a space for you to “wow” Rent Responsibly hosts and managers. This email will help drive leads, educate our audience on your tools and services, and drive brand awareness.
Who is our RR email audience:
- 20.23% self-managing hosts
- 18.3% hosts who use a PM
- 5.27% PMs with 2-49 properties
- 1.03% PMs with 50+ properties
- 56% TBD
What our audience likes:
- Helpful information with tactical takeaways
- Content for new hosts and property managers
- Discount codes… for the folks in the back… discount codes!
What we need from you:
Due November 1
- If your logo isn’t accurate on this page, we need a new one!
- Blurb or special offer that’s 250 words or fewer
- Call to action
- Trackable click-through URL
*Optional* Images/graphics to go with the content or page you are linking to. We can’t promise we will use them, but we will try our best!
What to expect in November
This update is just the tip of the iceberg for what’s in store.
What you can expect next month:
- Sneak peek at the new Rent Responsibly Network
- Updating your RR.org website banner & sidebar ads (skip the wait and update them now >>)
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